Challenged With Training Remote Teams

Operating within a distributor-in-direct sales model, Matrix faced the challenge of equipping its customer-facing teams with effective remote learning solutions. The dynamic nature of the business, with constantly evolving product features and benefits, necessitated robust communication channels and efficient knowledge retention strategies.

Quick and Impactful Training Solution

Matrix sought a learning solution that would be swift, impactful, and engaging for its remote staff, prioritizing accessibility on tablets and smartphones. Additionally, they aimed to complement classroom training for groups of hairdressers who had attended in-person sessions. Enter Wranx, a mobile microlearning platform specializing in personalized learning through spaced repetition. This approach identifies knowledge gaps and tailors learning paths for each individual, accessible across all devices.

Implementing Bespoke Bite-sized Training

Utilizing Wranx, Matrix customized bite-sized modules for product knowledge training targeted at sales teams, store educators, and internal staff. Wranx’s Content Team converted Matrix’s existing content into digestible modules, released monthly and covering various product categories. These modules, delivered in the form of ‘daily drills’ comprising 10-12 questions per day, required no more than 2-3 minutes to complete. Daily reminders ensured consistent engagement among employees.

“It’s 2 minutes, low commitment, low cost and improves brand communication. The gamification and internal want for success between teams has also given engagement, with success and recognition being a driving force to keep improving their scores.”

Resulting In Improved Communication and Engagement

The adoption of Wranx’s Spaced Repetition method garnered significant praise from Matrix’s hairdressers, with 100% of learners expressing confidence in their ability to enhance their roles through Wranx. The bite-sized format of training proved particularly effective in knowledge retention, with learners reporting notable improvements. Matrix witnessed an impressive 87% overall engagement rate, with peak activity recorded between 6 am to 8 am. The flexibility of accessing training across devices contributed to its success, with 76% of logins occurring via mobile devices.

By embracing Wranx’s innovative microlearning platform, Matrix not only addressed the challenges of remote training but also witnessed substantial improvements in product knowledge and employee engagement. The success of this initiative underscores the importance of adaptable learning solutions in today’s fast-paced business environment, positioning Matrix at the forefront of effective employee development strategies.