How PSA Peugeot Citroën Cut Training Costs by £2.5M and Boosted Knowledge by 91%
By adopting Wranx microlearning, PSA Peugeot Citroën transformed dealership training; improving knowledge, reducing overhead, and driving engagement across their European workforce.
£2.5m
Training Cost Savings
91%
Knowledge Increase
53%
Reduction in Training Time
17%
Mystery Shop Score Increase
Consistent Training Across a Distributed Dealership Network
As part of a five-year modernization plan, PSA Peugeot Citroën needed to:
- Deliver engaging, consistent product training across European dealerships
- Cut costs while maintaining training effectiveness
- Drive sales by boosting employee product knowledge
- Improve customer experience through more confident staff
Gamified Microlearning That Drives Performance
To meet these goals, PSA Peugeot Citroën partnered with Wranx to:
- Replace fragmented in-person training with a centralized Virtual Training Academy
- Deliver daily 2-minute microlearning sessions via desktop and mobile
- Deliver daily 2-minute microlearning sessions via desktop and mobile
- Motivate learners through achievements, points, and badges
Measurable Results
Wranx helped PSA Peugeot Citroën modernize training delivery, resulting in real business impact, increased knowledge, and a more motivated workforce.
-
Phillip Price
Virtual Academy Operations for PSA Peugeot
“Our ultimate goal is to increase sales of our vehicles and to do this we needed a learning application which fully engaged with our staff. The immersive gaming aspects of Wranx reward staff for training just a minute every day and the achievements like badges and points motivate them to keep coming back.”
Key Outcomes
-
£2.5M Training Cost Reduction
Achieved by consolidating physical training centers
-
91% Knowledge Growth
Measured increase in employee understanding of products
-
53% Faster Training Time
Significant reduction in time spent training staff
-
17% Boost in Mystery Shop Scores
Improved customer service and sales performance
-
Gamification Drove Daily Engagement
Points, badges, and streaks increased learner motivation
-
14% Increase in Qualification Rates
More employees passed required product and sales training
Ready to Transform Your Training?
See how Wranx can deliver similar results for your organization with our tailored microlearning solutions.
How PSA Peugeot Citroën Cut Training Costs by £2.5M and Boosted Knowledge by 91%
By adopting Wranx microlearning, PSA Peugeot Citroën transformed dealership training; improving knowledge, reducing overhead, and driving engagement across their European workforce.
£2.5m
Training Cost Savings
91%
Knowledge Increase
53%
Reduction in Training Time
17%
Mystery Shop Score Increase
Consistent Training Across a Distributed Dealership Network
As part of a five-year modernization plan, PSA Peugeot Citroën needed to:
- Deliver engaging, consistent product training across European dealerships
- Cut costs while maintaining training effectiveness
- Drive sales by boosting employee product knowledge
- Improve customer experience through more confident staff
Gamified Microlearning That Drives Performance
To meet these goals, PSA Peugeot Citroën partnered with Wranx to:
- Replace fragmented in-person training with a centralized Virtual Training Academy
- Deliver daily 2-minute microlearning sessions via desktop and mobile
- Deliver daily 2-minute microlearning sessions via desktop and mobile
- Motivate learners through achievements, points, and badges
-
Phillip Price
Virtual Academy Operations for PSA Peugeot
“Our ultimate goal is to increase sales of our vehicles and to do this we needed a learning application which fully engaged with our staff. The immersive gaming aspects of Wranx reward staff for training just a minute every day and the achievements like badges and points motivate them to keep coming back.”
Measurable Results
Wranx helped PSA Peugeot Citroën modernize training delivery, resulting in real business impact, increased knowledge, and a more motivated workforce.
Key Outcomes
-
£2.5M Training Cost Reduction
Achieved by consolidating physical training centers
-
91% Knowledge Growth
Measured increase in employee understanding of products
-
53% Faster Training Time
Significant reduction in time spent training staff
-
17% Boost in Mystery Shop Scores
Improved customer service and sales performance
-
Gamification Drove Daily Engagement
Points, badges, and streaks increased learner motivation
-
14% Increase in Qualification Rates
More employees passed required product and sales training
Ready to Transform Your Training?
See how Wranx can deliver similar results for your organization with our tailored microlearning solutions.