CASE STUDY
Vrbo
Learn how Vrbo reduced call times by 5 seconds per call thanks to improved product and process knowledge.
OVERVIEW
Type: Customer service, product and business updates
Project duration: 1 year project
Number of learners: 512
Questions answered: 492,000+
Total training time: 2,801 hrs
Challenge
Vrbo’s processes and products could change rapidly, and it was not always possible or practical to deliver face-to-face training with every update. They needed a solution to train both new and existing Customer Service Representatives (CSRs).
Solution
Wranx offered Vrbo a means of delivering training content and company updates to employees in a continuous, efficient and measurable way. As time was limited for the call reps, training that could be completed in short bursts at a time convenient to them was preferable.
Results
The response from Vrbo employees was overwhelmingly positive, with learners citing the ability to learn from anywhere while ‘on the go’ as particularly beneficial.
Vrbo also saw a 56% decrease of misinformed users from pre to post assessment, with 78% of the original misinformed users becoming aligned post-assessment which all resulted in a reduction, on average, of 5 seconds per call.
%
of learners improved their scores from pre to post assessment
%
decrease in misinformed users from pre to post assessment
%
learner engagement
“Since we started using Wranx, we can observe a lively discussion amongst agents about certain pieces of information. Very often we find that agents weren’t aware of certain internal processes or interpreted them in a different way, which is why the content presented through Wranx very often leads to clarifying discussions within teams that help to bring all CSRs on the same page.”
Catherine Osborne, Manager of Education and Knowledge – Vrbo
Getting CSRs up to speed
Vrbo needed to train both new and existing CSRs in their contact centers – new employees initially complete in-class training, but an effective method was required to retain and consolidate their newly acquired knowledge about the company and products.
Vrbo also needed to provide continual training to existing CSRs, where they’d be presented with more advanced questions that require transversal thinking.
The company’s processes and products could change rapidly, and it was not always possible or practical to deliver face-to-face training with every update.
Improving efficiency and knowledge with bite-sized learning
Vrbo needed a means of delivering training content and company updates to employees in a continuous, efficient and measurable way.
As time was limited for the call reps, training that could be completed in short bursts at a time convenient to them was preferable.
The key criteria was to ensure that all CSRs were equipped with the necessary knowledge to provide an excellent service to customers.
Continual customer service training
Vrbo utilised Wranx to reinforce general company knowledge, but to also share customer service best practices and raise awareness of new product and subscription plan launches.
Wranx converted Vrbo’s existing content into short, bitesized modules that could be easily digested by the call reps. Training modules were released monthly and covered a variety of onboarding and process-related topics.
Wranx’s Content Team also worked with Vrbo to review their material by suggesting improvements and ideas on how to convey knowledge even more concisely.
Vrbo also utilised a pre-assessment to establish a baseline of knowledge amongst CSRs before they completed their training module. A post-assessment was then used to measure the level of knowledge acquired following the completion of a Wranx module.
Combining pre and post-assessments like this allowed Vrbo to generate an a/b test, highlighting improvements to the level of knowledge attained.
Overwhelming engagement leading to improved efficiency
The response from Vrbo employees was overwhelmingly positive, with learners citing the ability to learn from anywhere while ‘on the go’ as particularly beneficial. Vrbo saw high engagement rates of up to 92% on the Wranx platform, with one learner setting a record 444 days of consecutive logins.
When utilising pre and post-assessments, 89% of users who completed 100% or more of the module improved both their scores and accuracy.
Vrbo also saw a 56% decrease of Misinformed users from pre to post, with 78% of the original Misinformed users becoming Aligned in the post assessment.
Overall, call reps found that the Wranx platform helped them to better retain knowledge and the company saw call-times drop by an average of about 5 seconds as a result. Communication and working relationships also improved, as Vrbo cited an improved culture and receptiveness to learning from the CSRs.
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